For Immediate Release
MEDIA STRATEGY FIRM ANNOUNCES WEB SITE LAUNCH
Chicago, IL and Whiting, IN, January 3rd, 2005 -- Insight Garden,Inc., a media and message context consultancy serving clients with communication and marketing specialist needs has formally launched its website, insightgarden.com. With the launch of insightgarden.com, Insight Garden has yet another way to supply powerful intellectual capital to address communications problems clients face in today's marketplace.
In addition to supplying a growing knowledge base of Intellectual Property, insightgarden.com also provides users with a broad perspective of Insight Garden's capabilities such as Context Strategy, from media behavior assessment and insights to planning strategy, Marketing Strategy, from integrated contact planning to Growth philosophy and in Research from consumer qualitative facilitation and assessment to tool innovation.
The insightgarden.com web site is a collaborative creation of Small Web Solutions of Crown Point, Indiana, and Insight Garden's founder and Principal Strategist, Mark Dominiak. Dominiak is a media and message context expert, and bi-weekly columnist for Television Week Magazine's Media Planner column. Dominiak has more than 20 years of experience in the Chicago advertising community, all at Foote, Cone & Belding Communications, where he led media strategy efforts for clients such as Kraft, Coors, Circuit City, John Deere, Blue Cross Blue Shield of Florida and others over his career. Dominiak earned a number of company awards for his client project work during his time at FCB.
Mark Dominiak is a life-long Northwest Indiana resident with a Marketing degree from Ball State University. Dominiak's strong ties to both BSU and the Chicago advertising community have resulted in a Special Citation from BSU for his on-going contributions to the Journalism Department along with the Chicago Magazine Association's Vanguard award as 'Friend of Print'.
Insight Garden is based in Whiting, Indiana and serves clients in Northwest Indiana, Chicago, New York and Los Angeles and has been helping clients with their challenging communications needs since March, 2004. Small Web Solutions is a Midwest web development firm specializing in cost-effective website solutions for small business entities and organizations all across the country.
About Insight Garden:
Today's marketers are biased by left-brain, non-consumer perspective. Insight Garden brings sharp focus back to the end consumer, using right-brain perspective to cultivate strategic insight. Insight Garden employs a unique approach in its pursuit of intellectual capital for clients. Central to this approach is IG's ability to apply its deep well of communications industry and brand category experience to establish sharp end-consumer focus. Through that focus, Insight Garden nurtures right-brain perspective, providing the fertile ground needed to cultivate ideas for clients that lead to marketplace growth.
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For more information, contact:
Mark Dominiak, Principal Strategist
Insight Garden, Inc.
Small Web Solutions